Internet Marketing Calendar List View

March 1, 2017
  • Optimize/Review your Website Copy

    March 1, 2017

    Not just important for the search engines, but also for your visitors and conversion rates. Consider these tips:

    1. Interactivity: Do not waste the user’s time

    Statistics prove that only 10% of the readers read in electronic media for leisure. For the rest 90% it’s always something they’d like to know and they’d like to know it fast. Try to get your pitch across in an efficient manner. Short and Sweet works wonders

    2. Identify your Target Audience:

    Write a web-copy that connects and appeals to your target audience.

    3. Seamless scanning

    Seamless navigation and scanning make a reader more comfortable. Break your content into headlines and sub-headlines that makes it easy for your readers to scan. Highlight the sentences or the words that you’d want your readers to see or you think is effective in communicating what your audience is looking for.

    4. Keywords: a must.

    No matter how elevated your content is, it is practically of no use without it having appropriate keywords. A good keyword density would not only negate any chances of it being lost in the web-world but also assure the users that this is just what they are looking for.

    This online tool can help: http://www.webmaster-toolkit.com/keyword-analysis-tool.shtml

    7. Proof-reading: Don’t ruin your hard work by not doing it.

  • St. Patty's Day Newsletter

    March 1, 2017

    St. Patty's Day is a great time for promotions, and of course SHENANIGANS!

March 11, 2017
  • Begin Easter Sale on Website

    March 11, 2017

    Marketing Ideas:

    1. Hold an Easter egg hunt!

    If you run a retail business, you could hold an Easter egg hunt on your property. An online hunt could be done by cleverly hiding easter egg images throughout your web site.

    2. Hire the Easter Bunny!

    An easy way to bring families to your business in droves is to have the Easter Bunny in full costume on site.

    3. Most people see at Easter as a fresh start and a time to welcome change. Make the most of this feeling by introducing a new product or service.

    4. Send an Easter-themed direct mail campaign

March 23, 2017
  • Begin Summer PPC Campaign

    March 23, 2017

    If you're using a Pay-Per-Click service.

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