In this months Internet Strategies column we look at syndication as it applies to the Internet. It is called Real Simple Syndication (RSS) and it can be a powerful tool for getting your message out to a wider audience, boosting your exposure online and even helping you save time in performing your Internet Marketing tasks.
Virtually every blogging platform I am aware of includes an RSS feed, and a clever web developer can include one on a web site that has e-commerce functionality. In fact, many e-commerce platforms already include RSS, you just need to look into what your feed address is.